Our Roots


The legacy of OMVED extends far beyond its date of creation. Dating back more than 5,000 years ago, Indians have practiced holistic healing using plants and herbs to treat both illnesses and diseases.

It is this traditional belief of the Vedic Sciences; treating the whole person leads to greater balance and well-being, that Omved’s philosophy is rooted in. We consider the effects of our products not only on the hair or skin, but also on body, mind and emotion.

OMVED, the name derived from the Sanskrit words; OM (absolute) + VED (knowledge); means to live (and let live) in complete consciousness – a name reflecting the philosophy of a company that is grounded and guided by an all-embracing awareness – creating products that are good for you, the people who make them and for the earth.

A holistic thinking, that individual beauty is directly linked to the beauty of the world around us. The foundation of Omved is not just about what you put on your skin. It’s about living your best life!


Omved & Me

A note from our founder - Priti Mehta

Sohum! I am honored to be able to share my passion with you! In 2000, having just received a Masters in English Literature and being Founder Director of one of India’s largest fine jewellery retail chains, my career and interests took a sudden turn with the birth of my twin boys! Concern for my twins and my own well-being led me on a search towards a holistic natural lifestyle.

I realized that while there were brands (albeit only a handful) that offered natural skin care for moms and babies, there was nothing that was holistic; that integrated modern skin science with the ancient wisdom of healing, therapeutic benefits of aromatic plant essences and the plethora of Indian herbs and botanicals while embracing compassion for other beings, green technology and fair-trade.

Having been brought up in India, amidst Vedic traditions and natural healing techniques the answers came fast. As a child, I remember growing up with herbal remedies and concoctions to cure ailments rather than rely on allopathic medicines. From these daily traditions, I learned that herbs and oils possess inherent healing and therapeutic benefits.

I was guided intuitively to create a range of ‘living-aids’, inspired by the unique biodiversity of Indian nature and the holistic approach of Vedic sciences to health, beauty and well-being. To this aim, I studied and worked intensively for five years with botanists, herbalists, chemists, aroma-therapists, and holistic health practitioners to advance my understanding of botanical ingredients and their effect on skin health.

This treasure house of expertise and experiences advanced my grasp of cutting-edge skin technology and gave us access to some of the rarest, highest grade botanical ingredients. From there we developed benchmarks in formulating the best ways to express the beneficial effects of raw ingredients through dependable, luxurious high-performance products made without any toxic ingredients that delivered results that were simply unparalleled.

It was out of this collaboration, that OMVED was born, with the vision to promote balance in mind, body and spirit, the prerequisite to achieving one’s beauty goals. OMVED has and will continue to stay true to a very simple idea – pure natural living.

OMVED products are inspired from my heart, heritage and passion. I love helping people get healthier, care about themselves in a meaningful and loving way, and feel more alive. Healthy, alive, luxuriously pure and effective ‘living-aids’ are one way I cherish myself and I hope to inspire others to cherish themselves in the same way.

It's my great honor and joy to share OMVED with you.

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