Omved has recently won the title of the Most Admired Retailer of the Year in the Health & Wellness category” at the 11th Annual Images Retail Awards (IRA) in Mumbai, held on 18th September 2014. The retail awards celebrated some of India most outstanding achievements in the retail sector and it was a huge achievement for Omved to win the award in its category. Omved strives to create and sustain a world where each and every item – from master artisans and tribal craftsmen, to cottage industries and village units – is natural, handcrafted, fair trade, made in India and biodegradable.
One of the founding principles of Omved is Ahimsa and their stance on animal welfare. They believe in cruelty free, which not only means a ban on animal testing, but also a ban on the use of animal ingredients. They refrain from selling their products in those countries that legally require animal tested products. Their products and cosmetics contain no animal ingredients (not even honey, lanolin, beeswax etc) and have been certified by PETA as cruelty free and vegan.
They believe in preserving the rights of both humans and animals. Omved and all their suppliers have signed the Conscious Supplier Pledge. This includes pledging to not support Child Labour or bonded labour of any sort. It upholds non-discrimination, gender equity and freedom of association among other values.
Omved skin-care products are 100% natural, effective, luxurious and therapeutic and handcrafted using the freshest organically grown Indian botanicals and essential oils. They are free of all the nasties, parabens, genetically modified organisms, sodium lauryl sulfate, petrochemicals etc.
Ms. Priti Mehta, Founder & Director Omved added saying “This award is a homecoming of the Vedic traditions and our stance on Ahimsa. It is a celebration of pure natural living! We are very happy to be cited among extremely admired and veteran brands. It is indeed a BIG honour for Omved. We thank all who have supported us on this journey, all who have worked diligently to create Omved, all who have given their feedback in the form of compliments, criticism and even complaints, for they helped to push our benchmarks higher and lastly all the energies of the Universe that are opening the way for us.